YVR Airport

The Sky’s the Limit.

Vancouver International Airport’s then-newly appointed CEO, Tamara Vrooman, asked us to reimagine the YVR brand story in a way that fosters connection, inspires local pride, and honours the organization’s designation as a nonprofit focused on community development and meaningful Indigenous relations.

The organization had long enjoyed a stellar reputation on the world stage, but in the midst of a global pandemic, with passenger volumes incredibly low, it sought to refocus and reconnect with the local communities it supports. Working in close collaboration with their in-house comms team, we refocused YVR’s internal and external advertising to express the human-to-human connections it supports as a travel hub.

How We Helped


Musqueam weaving illustration by Felecia Stogan and Sandra Fossella

Collaborative magic and strategy by YVR’s in-house communications team

Photography by Lindsay Elliott

From the start, Harc demonstrated their ability to work quickly while having a keen eye for detail. The team was responsive and engaging throughout the design process and delivered on-time, taking our loosely-defined ideas and producing graphics that captured our vision perfectly.

Andy Margolis

  • Vice President, ACSD
  • YVR Int’l Airport

Related Projects:

St. Andrew’s-Wesley

Connecting LGBT2Q+ communities to spiritual safety.

Learn More

Bringing coast, forest, and farm to the table.

Learn More
A&O Analytics + Marketing

Squeezing fresh takes out of stale data.

Learn More

Let’s Work Together!

Curious to get started? Let us know what you’re imagining using the form here, and we’ll happily follow-up to chat through any questions or ideas you might have.

Start a Conversation