Our liberation is bound up in yours.

On a mission to build communities of belonging in Canada, Rainbow Refugee has supported LGBTQIA+ and HIV+ people fleeing persecution since 2000. The leadership team invited Harc to walk alongside the entire organization, including staff, leadership, and the Board of Directors, and refine the brand into something more vibrant, representative, and compelling to mainstream would-be donors in Vancouver. We approached the work with reverence and determination.

The fruits of our collaboration with Rainbow Refugee were a new brand identity and social media strategy. With a clarified brand platform, they doubled their online followers, added two new programs to their roster, and expanded their programming team, continuing the tradition of hiring from within the community